{"title":"04 HOODIES + SWEATSHIRTS","description":"\u003cp\u003e\u003cspan\u003eArtwork you can live in. Inspired by real car culture, every HELS hoodie and sweatshirt begins as an original illustration before becoming a piece you’ll wear season after season. Printed to order in small runs, they’re made for late nights in the garage, early morning drives and meets at Maccies. \u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"flying-eyeball-unisex-hoodie-hels","title":"Flying Eyeball Unisex Hoodie – Retro Kustom Kulture Streetwear by Hels","description":"\u003cp class=\"p1\"\u003eAn archive HELS design taken from original car artwork created years before the brand.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBring bold style and retro attitude to your wardrobe with the Flying Eyeball Unisex Hoodie by Hels. Inspired by classic hot-rod art and modern streetwear, this hoodie features a striking full-back print of three colourful winged eyeballs — a nod to Kustom Kulture, tattoo flash art, and all things petrol-powered. The front includes a clean, minimalist single eyeball print for the perfect balance of detail and everyday wearability.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade from a soft, medium-weight cotton-blend fleece, this hoodie is designed for all-season comfort. Whether you’re layering up at a car meet, skating around town, or chilling indoors, the Flying Eyeball hoodie keeps things effortlessly cool and unmistakably Hels.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003cbr\u003e• 100% cotton face\u003cbr\u003e• 65% ring-spun cotton, 35% polyester\u003cbr\u003e• Front pouch pocket\u003cbr\u003e• Self-fabric patch on the back\u003cbr\u003e• Matching flat drawstrings\u003cbr\u003e• 3-panel hood\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":53535194087756,"sku":"2238883_10779","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":53535194120524,"sku":"2238883_10780","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":53535194153292,"sku":"2238883_10781","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":53535194186060,"sku":"2238883_10782","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":53535194218828,"sku":"2238883_10783","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":53535194251596,"sku":"2238883_13416","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"Carbon Grey \/ S","offer_id":53535194284364,"sku":"2238883_10784","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":53535194317132,"sku":"2238883_10785","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":53535194349900,"sku":"2238883_10786","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":53535194382668,"sku":"2238883_10787","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":53535194415436,"sku":"2238883_10788","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":53535194448204,"sku":"2238883_13420","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"White \/ S","offer_id":53535194480972,"sku":"2238883_10774","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":53535194513740,"sku":"2238883_10775","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":53535194546508,"sku":"2238883_10776","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":53535194579276,"sku":"2238883_10777","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":53535194612044,"sku":"2238883_10778","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":53535194644812,"sku":"2238883_13421","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-carbon-grey-back-68e28768a7ab8.jpg?v=1759676279"},{"product_id":"lambo-girl-graphic-hoodie","title":"Lambo Girl Graphic Hoodie – Bold Retro Car Art Unisex Streetwear Hoodie","description":"\u003cp class=\"p1\"\u003eAn archive HELS design taken from original car artwork created years before the brand.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTurn heads with the Lambo Girl Graphic Hoodie, featuring a bold pop-art inspired illustration printed in full colour on the back, paired with a vibrant lip graphic on the front. Designed for lovers of cars, retro streetwear aesthetics, bold artwork and statement graphic fashion, this hoodie blends comfort with eye-catching attitude.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade for everyday wear, festival fits, car meet style and street fashion lovers who want something different — this piece is soft, durable and made to stand out.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFeatures: \u003cbr\u003e• 100% cotton face\u003cbr\u003e• 65% ring-spun cotton, 35% polyester\u003cbr\u003e• Front pouch pocket\u003cbr\u003e• Self-fabric patch on the back\u003cbr\u003e• Matching flat drawstrings\u003cbr\u003e• 3-panel hood\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Lambo Girl Hoodie is the perfect mix of playful, rebellious and retro car-culture energy — a must-have piece for anyone building a unique streetwear collection.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":53535292391756,"sku":"1760187_10779","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":53535292424524,"sku":"1760187_10780","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":53535292457292,"sku":"1760187_10781","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":53535292490060,"sku":"1760187_10782","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":53535292522828,"sku":"1760187_10783","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":53535292555596,"sku":"1760187_13416","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"Carbon Grey \/ S","offer_id":53535292588364,"sku":"1760187_10784","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":53535292621132,"sku":"1760187_10785","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":53535292653900,"sku":"1760187_10786","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":53535292686668,"sku":"1760187_10787","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":53535292719436,"sku":"1760187_10788","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":53535292752204,"sku":"1760187_13420","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"White \/ S","offer_id":53535292784972,"sku":"1760187_10774","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":53535292817740,"sku":"1760187_10775","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":53535292850508,"sku":"1760187_10776","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":53535292883276,"sku":"1760187_10777","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":53535292916044,"sku":"1760187_10778","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":53535292948812,"sku":"1760187_13421","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-white-back-68e28af0a61cc.jpg?v=1759677186"},{"product_id":"furry-dice-unisex-graphic-hoodie","title":"Fluffy Dice Unisex Graphic Hoodie – Retro Car Culture Aesthetic, Pink Dripping Dice Print Streetwear","description":"\u003cp class=\"p1\"\u003eAn archive HELS design taken from original car artwork created years before the brand.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTurn heads with the Furry Dice Unisex Graphic Hoodie, designed for lovers of retro car culture and bold streetwear. Featuring a vibrant pink dice illustration with a dripping, cartoon-style finish, this hoodie mixes nostalgia with attitude. Whether you’re into lowriders, tuner culture, or simply love unique graphic pieces, this hoodie brings art and comfort together in one standout everyday essential.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade with a soft, mid-weight cotton blend and fully printed graphics (no embroidery), it’s perfect for layering or wearing solo. The clean front chest print adds subtle detail, while the large back artwork delivers full visual impact. Ideal for casual outfits, meets, events, and daily wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFeatures:\u003cbr\u003e• 100% cotton face\u003cbr\u003e• 65% ring-spun cotton, 35% polyester\u003cbr\u003e• Front pouch pocket\u003cbr\u003e• Self-fabric patch on the back\u003cbr\u003e• Matching flat drawstrings\u003cbr\u003e• 3-panel hood\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUpgrade your streetwear rotation with a hoodie that brings fun, colour, and nostalgic flair to every outfit.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":53535346098508,"sku":"5324736_10779","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":53535346131276,"sku":"5324736_10780","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":53535346164044,"sku":"5324736_10781","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":53535346196812,"sku":"5324736_10782","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":53535346229580,"sku":"5324736_10783","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":53535346262348,"sku":"5324736_13416","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"Carbon Grey \/ S","offer_id":53535346295116,"sku":"5324736_10784","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":53535346327884,"sku":"5324736_10785","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":53535346360652,"sku":"5324736_10786","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":53535346393420,"sku":"5324736_10787","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":53535346426188,"sku":"5324736_10788","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":53535346458956,"sku":"5324736_13420","price":55.0,"currency_code":"GBP","in_stock":false},{"title":"White \/ S","offer_id":53535346491724,"sku":"5324736_10774","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":53535346524492,"sku":"5324736_10775","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":53535346557260,"sku":"5324736_10776","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":53535346590028,"sku":"5324736_10777","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":53535346622796,"sku":"5324736_10778","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":53535346655564,"sku":"5324736_13421","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-white-back-68e28d17d22dd.jpg?v=1759677733"},{"product_id":"r888r-burger-graphic-unisex-hoodie-hels-car-culture-streetwear","title":"R888R Burger Graphic Unisex Hoodie – HELS Car Culture Streetwear","description":"\u003cp\u003eAn archive HELS design taken from original Fast Food car artwork created years before the brand.\u003cbr\u003e\u003cbr\u003eLifted straight from the garages and late-night meets, the HELS R888R Burger Hoodie blends automotive obsession with bold pop-art attitude. Featuring the signature HELS burger graphic stacked with an R888R tyre, spark plugs and dripping cheese, this hoodie celebrates the delicious chaos of modified-car culture.\u003cbr\u003e\u003cbr\u003eMade to order, super soft and built for everyday wear, it’s the perfect layer for chill evenings in the garage, track days, road trips or just showing off your love for builds, burgers and bad decisions.\u003cbr\u003e\u003cbr\u003e• 100% cotton face\u003cbr\u003e• 65% ring-spun cotton, 35% polyester\u003cbr\u003e• Front pouch pocket\u003cbr\u003e• Self-fabric patch on the back\u003cbr\u003e• Matching flat drawstrings\u003cbr\u003e• 3-panel hood\u003cbr\u003e\u003cbr\u003eDisclaimer: This hoodie runs small. So we recommend ordering one size larger or two sizes up for an oversized fit.\u003cbr\u003e\u003cbr\u003eThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!\u003c\/p\u003e","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":56943379382604,"sku":"7066827_10779","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":56943379415372,"sku":"7066827_10780","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":56943379448140,"sku":"7066827_10781","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":56943379480908,"sku":"7066827_10782","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":56943379513676,"sku":"7066827_10783","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":56943379546444,"sku":"7066827_13416","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ S","offer_id":56943379579212,"sku":"7066827_10784","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":56943379611980,"sku":"7066827_10785","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":56943379644748,"sku":"7066827_10786","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":56943379677516,"sku":"7066827_10787","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":56943379710284,"sku":"7066827_10788","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":56943379743052,"sku":"7066827_13420","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":56943379775820,"sku":"7066827_10774","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":56943379808588,"sku":"7066827_10775","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":56943379841356,"sku":"7066827_10776","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":56943379874124,"sku":"7066827_10777","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":56943379906892,"sku":"7066827_10778","price":55.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":56943379939660,"sku":"7066827_13421","price":55.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-black-back-69b01b9d9708c.jpg?v=1773149099"},{"product_id":"rev-race-repeat-hoodie","title":"Rev, Race, Repeat Hoodie","description":"Built for petrolheads who never really switch off.\u003cbr\u003e\n\u003cbr\u003e\nThe Rev, Race, Repeat hoodie is part of the HELS Joyride Collection — automotive streetwear inspired by retro cartoons, street art graphics, and nostalgic car culture. The bold illustrated hand graphics and playful colour details capture the energy of car life — the rhythm of revving engines, late-night drives, and always planning the next project.\u003cbr\u003e\n\u003cbr\u003e\nPrinted on a comfortable unisex hoodie, this piece is designed for real life — whether you’re in the garage, at a car meet, or heading out for a drive.\u003cbr\u003e\n\u003cbr\u003e\nWarm, relaxed, and full of character, it’s automotive apparel that doesn’t take itself too seriously — but still feels part of the culture.\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton face\u003cbr\u003e\n• 65% ring-spun cotton, 35% polyester\u003cbr\u003e\n• Front pouch pocket\u003cbr\u003e\n• Self-fabric patch on the back\u003cbr\u003e\n• Matching flat drawstrings\u003cbr\u003e\n• 3-panel hood\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer: This hoodie runs small. So we recommend ordering one size larger or two sizes up for an oversized fit.\u003cbr\u003e\n\u003cbr\u003e\nThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":56943476769100,"sku":"4796066_10779","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":56943476801868,"sku":"4796066_10780","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":56943476834636,"sku":"4796066_10781","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":56943476867404,"sku":"4796066_10782","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":56943476900172,"sku":"4796066_10783","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":56943476932940,"sku":"4796066_13416","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ S","offer_id":56943476965708,"sku":"4796066_10784","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":56943476998476,"sku":"4796066_10785","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":56943477031244,"sku":"4796066_10786","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":56943477064012,"sku":"4796066_10787","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":56943477096780,"sku":"4796066_10788","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":56943477129548,"sku":"4796066_13420","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":56943477162316,"sku":"4796066_10774","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":56943477195084,"sku":"4796066_10775","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":56943477227852,"sku":"4796066_10776","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":56943477260620,"sku":"4796066_10777","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":56943477293388,"sku":"4796066_10778","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":56943477326156,"sku":"4796066_13421","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-carbon-grey-back-69b02017ca5b2.jpg?v=1773150246"},{"product_id":"rev-race-repeat-sweater","title":"Rev, Race, Repeat Tee","description":"For the days when the engine’s in your head even if you’re not behind the wheel.\u003cbr\u003e\n\u003cbr\u003e\nThe Rev, Race, Repeat sweatshirt is part of the HELS Joyride Collection — a lighter, nostalgic side of automotive streetwear inspired by retro cartoons, street art, and car culture attitude. Featuring bold illustrated hand graphics and playful colour detail, this design captures the rhythm every petrolhead understands: rev it, race it, repeat.\u003cbr\u003e\n\u003cbr\u003e\nPrinted on a comfortable, durable unisex sweatshirt, it’s built for everyday wear — from garage days and car meets to road trips and relaxed weekends.\u003cbr\u003e\n\u003cbr\u003e\nThis piece blends automotive culture with pop-art styling, making it perfect for anyone who loves cars, creativity, and not taking life too seriously.\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton face\u003cbr\u003e\n• 65% cotton, 35% polyester\u003cbr\u003e\n• Charcoal Heather is 55% cotton, 45% polyester\u003cbr\u003e\n• Tightly knit 3-end fleece\u003cbr\u003e\n• Side-seamed construction\u003cbr\u003e\n• Self-fabric patch on the back\u003cbr\u003e\n• Double-needle stitched rib collar, cuffs, and hem\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer: This sweatshirt runs small. So we recommend ordering one size larger or two sizes up for an oversized fit.\u003cbr\u003e\n\u003cbr\u003e\nThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":56943598109004,"sku":"5006908_11254","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":56943598141772,"sku":"5006908_11255","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":56943598174540,"sku":"5006908_11256","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":56943598207308,"sku":"5006908_11257","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":56943598240076,"sku":"5006908_11258","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":56943598272844,"sku":"5006908_13258","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ S","offer_id":56943598305612,"sku":"5006908_11244","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":56943598338380,"sku":"5006908_11245","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":56943598371148,"sku":"5006908_11246","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":56943598403916,"sku":"5006908_11247","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":56943598436684,"sku":"5006908_11248","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":56943598469452,"sku":"5006908_13259","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":56943598502220,"sku":"5006908_11249","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":56943598534988,"sku":"5006908_11250","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":56943598567756,"sku":"5006908_11251","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":56943598600524,"sku":"5006908_11252","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":56943598633292,"sku":"5006908_11253","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":56943598666060,"sku":"5006908_13261","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/unisex-premium-sweatshirt-white-front-69b0221646317.jpg?v=1773150758"},{"product_id":"doing-doughnuts-since-2000-sweater","title":"Doing Doughnuts Since 2000 Sweatshirt","description":"The Doing Doughnuts Since 2000 sweatshirt brings retro cartoon energy to everyday car culture. 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Whether you’re heading to a meet, working in the garage, or just embracing daily-driver life, it’s made for people who don’t take car culture too seriously — but still live and breathe it.\u003cbr\u003e\n\u003cbr\u003e\nDesigned by HELS and printed on a comfortable, durable sweatshirt built for everyday wear.\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton face\u003cbr\u003e\n• 65% cotton, 35% polyester\u003cbr\u003e\n• Charcoal Heather is 55% cotton, 45% polyester\u003cbr\u003e\n• Tightly knit 3-end fleece\u003cbr\u003e\n• Side-seamed construction\u003cbr\u003e\n• Self-fabric patch on the back\u003cbr\u003e\n• Double-needle stitched rib collar, cuffs, and hem\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer: This sweatshirt runs small. So we recommend ordering one size larger and die an oversized fit two sizes larger.\u003cbr\u003e\n\u003cbr\u003e\nThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":56943711453516,"sku":"4733595_11254","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":56943711486284,"sku":"4733595_11255","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":56943711519052,"sku":"4733595_11256","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":56943711551820,"sku":"4733595_11257","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":56943711584588,"sku":"4733595_11258","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":56943711617356,"sku":"4733595_13258","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ S","offer_id":56943711650124,"sku":"4733595_11244","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":56943711682892,"sku":"4733595_11245","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":56943711715660,"sku":"4733595_11246","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":56943711748428,"sku":"4733595_11247","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":56943711781196,"sku":"4733595_11248","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":56943711813964,"sku":"4733595_13259","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":56943711846732,"sku":"4733595_11249","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":56943711879500,"sku":"4733595_11250","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":56943711912268,"sku":"4733595_11251","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":56943711945036,"sku":"4733595_11252","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":56943711977804,"sku":"4733595_11253","price":45.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":56943712010572,"sku":"4733595_13261","price":45.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/unisex-premium-sweatshirt-black-front-69b0251661719.jpg?v=1773151534"},{"product_id":"doing-doughnuts-since-2000-hoodie-1","title":"Doing Doughnuts Since 2000 Hoodie","description":"The “Doing Doughnuts Since 2000” hoodie is part of the HELS Joyride collection — a playful take on automotive culture inspired by retro cartoons, street art, and nostalgic graphic design.\u003cbr\u003e\n\u003cbr\u003e\nFeaturing the doughnut-tyre character mid-skid, this hoodie celebrates the fun side of driving and the stories that come with it. Designed for comfort and everyday wear, it’s perfect for garage evenings, car meets, road trips, and cooler weather.\u003cbr\u003e\n\u003cbr\u003e\nLike all HELS pieces, this design comes directly from real car life — the projects, the breakdowns, the wins, and the questionable decisions that make the journey memorable.\u003cbr\u003e\n\u003cbr\u003e\nA warm layer for petrolheads who don’t take themselves too seriously.\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton face\u003cbr\u003e\n• 65% ring-spun cotton, 35% polyester\u003cbr\u003e\n• Front pouch pocket\u003cbr\u003e\n• Self-fabric patch on the back\u003cbr\u003e\n• Matching flat drawstrings\u003cbr\u003e\n• 3-panel hood\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer: This hoodie runs small. So we recommend ordering one size larger than your usual size or for an oversized fit go up two sizes.\u003cbr\u003e\n\u003cbr\u003e\nThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":56943764963660,"sku":"8867138_10779","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":56943764996428,"sku":"8867138_10780","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":56943765029196,"sku":"8867138_10781","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":56943765061964,"sku":"8867138_10782","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":56943765094732,"sku":"8867138_10783","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":56943765127500,"sku":"8867138_13416","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ S","offer_id":56943765160268,"sku":"8867138_10784","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":56943765193036,"sku":"8867138_10785","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":56943765225804,"sku":"8867138_10786","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":56943765258572,"sku":"8867138_10787","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":56943765291340,"sku":"8867138_10788","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":56943765324108,"sku":"8867138_13420","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":56943765356876,"sku":"8867138_10774","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":56943765389644,"sku":"8867138_10775","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":56943765422412,"sku":"8867138_10776","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":56943765455180,"sku":"8867138_10777","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":56943765487948,"sku":"8867138_10778","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":56943765520716,"sku":"8867138_13421","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-carbon-grey-back-69b026bcbe418.jpg?v=1773151947"},{"product_id":"daily-driver-diner-hoodie-mot-optional","title":"Daily Driver Diner Hoodie (MOT Optional)","description":"Daily Driver Diner Hoodie is HELS humour at its finest — serving bad roads, worse decisions, and vehicles that run most days. Inspired by retro roadside diners and the very real reality of needing a sensible car on a not-so-sensible budget.\u003cbr\u003e\n\u003cbr\u003e\nThis hoodie exists for one simple reason: to help fund the next HELS daily driver.\u003cbr\u003e\n\u003cbr\u003e\nNot a supercar. Not a restoration. Just something with character that starts, stops, and doesn’t immediately fail an MOT.\u003cbr\u003e\n\u003cbr\u003e\nDesigned to be worn into the ground — much like the cars that inspired it.\u003cbr\u003e\n\u003cbr\u003e\nRuns most days.\u003cbr\u003e\nMOT optional.\u003cbr\u003e\n\u003cbr\u003e\n• 100% cotton face\u003cbr\u003e\n• 65% ring-spun cotton, 35% polyester\u003cbr\u003e\n• Front pouch pocket\u003cbr\u003e\n• Self-fabric patch on the back\u003cbr\u003e\n• Matching flat drawstrings\u003cbr\u003e\n• 3-panel hood\u003cbr\u003e\n\u003cbr\u003e\nDisclaimer: This hoodie runs small. 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Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!","brand":"Hels","offers":[{"title":"Black \/ S","offer_id":56945029579084,"sku":"7887532_10779","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":56945029611852,"sku":"7887532_10780","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":56945029644620,"sku":"7887532_10781","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":56945029677388,"sku":"7887532_10782","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":56945029710156,"sku":"7887532_10783","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":56945029742924,"sku":"7887532_13416","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ S","offer_id":56945029775692,"sku":"7887532_10784","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ M","offer_id":56945029808460,"sku":"7887532_10785","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ L","offer_id":56945029841228,"sku":"7887532_10786","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ XL","offer_id":56945029873996,"sku":"7887532_10787","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 2XL","offer_id":56945029906764,"sku":"7887532_10788","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"Carbon Grey \/ 3XL","offer_id":56945029939532,"sku":"7887532_13420","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ S","offer_id":56945029972300,"sku":"7887532_10774","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ M","offer_id":56945030005068,"sku":"7887532_10775","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ L","offer_id":56945030037836,"sku":"7887532_10776","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ XL","offer_id":56945030070604,"sku":"7887532_10777","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 2XL","offer_id":56945030103372,"sku":"7887532_10778","price":50.0,"currency_code":"GBP","in_stock":true},{"title":"White \/ 3XL","offer_id":56945030136140,"sku":"7887532_13421","price":50.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7597\/5756\/files\/cotton-heritage-m2580-i-unisex-premium-pullover-hoodie-black-back-69b03968504d3.jpg?v=1773156731"},{"product_id":"daily-driver-diner-sweatshirt-mot-optional","title":"Daily Driver Diner Sweatshirt (MOT Optional)","description":"Daily Driver Diner Sweatshirt is HELS humour at its finest — serving bad roads, worse decisions, and vehicles that run most days. 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For the perfect fit, we recommend ordering one size larger than your usual size. For an oversized fit go at least two sizes larger. \u003cbr\u003e\n\u003cbr\u003e\nThis product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. 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Featuring retro checkered detailing, vibrant pink accents, and signature HELS graphics down both sleeves, this hoodie blends motorsport energy with modern streetwear culture.\u003cbr\u003e\u003cbr\u003eCrafted for comfort and individuality, the hoodie showcases the iconic pink Lucky No.13 emblem on the back, surrounded by HELS racing symbols, giving it a collectible, limited-edition feel. 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